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Japanese Beautyberry Wikimedia Commons
Lamiaceae

Japanese Beautyberry

Callicarpa japonica

Spectacular reward.

Family
Lamiaceae
Genus
Callicarpa
Native to
Japan, China, Korea
Bloom season
Summer
Type
shrub
Height
4-6 ft
Sunlight
full sun to part shade
Soil
moist, well-drained, fertile
Water
moderate
Hardiness
5-8
Lifespan
perennial

Did you know

  • The genus name Callicarpa means 'beautiful fruit' in Greek, perfectly describing its vivid purple berries.
  • The intense metallic purple color of the berries comes from a rare pigment structure that reflects light at specific wavelengths.
  • Research has shown that compounds in beautyberry leaves can repel mosquitoes and ticks.
  • The berries appear in dense clusters along the stems after the leaves drop in autumn.
  • Over 140 species of Callicarpa exist worldwide, mostly in tropical and subtropical regions.

Color meanings

0

beauty revealed

1

patience

Uses

  • ornamental
  • wildlife garden
  • natural insect repellent